Defining the Target Logistics Organization of an Industrial Supplies Retailer

Overview

Our client, an industrial supplies retailer, wants to define the target logistics organization to support the development of its private label range. KEPLER offers an impact study based on the Business Plan projection and the modelling of different organizational scenarios.

Context

1 central warehouse, 7 regional platforms and a hundred business outlets with 40,000 referenced products
7,000 private label references, with strong development prospects in terms of breadth of ranges and penetration
A single flow diagram between private label and branded products with storage and preparation based in the central platform
The possibility of retail ordering products from the private label range, significantly challenging platform operations

Objective(s)

Category: Optimizing Full Costs

Defining the logistics strategy for the private label

Our client’s ambitions regarding the development of his private label were very strong. The target network design was to maximize the service and ordering flexibility offered to stores, while minimizing logistics costs to secure high profitability of the private label.
Lysiane Bessonnet, Director, Supply Chain Practice Leader

COMPLETE VERSION

Discover the methodology, tools and results supporting this business case

Supply Chain Referent

Lysiane Bessonnet

Director

Lysiane graduated from Audencia Business School, and holds a CSCP certification from APICS. She started her career in consulting as Procurement and Supply-Chain specialist. She joined…

Lysiane Bessonnet

Lysiane Bessonnet

Director

Lysiane graduated from Audencia Business School, and holds a CSCP certification from APICS. She started her career in consulting as Procurement and Supply-Chain specialist. She joined KEPLER in 2009 where she became leader of the Supply-Chain practice. She specializes in the Consumer Goods, Manufacturing and Distribution sectors.